The Artist’s Journey & The Artpreneur
Being an artist, or pursuing any creative endeavor these days, is challenging. There’s a lot to handle. Besides creating art, artists really have to run a business.
To succeed in their careers, artists have to juggle many tasks outside the realm of creativity, such as building and maintaining their website, connecting with their audience, posting on social media, building an email list, creating a strong artist statement, developing and producing marketing materials, such as business cards, postcards, evites, catalogs and books…Not to mention, exhibiting their art and finding a gallery, museum or institution to show their work. These tasks can seem daunting and often steal a lot of time away from the real passion of an artist — making art.
In essence, artists must also be entrepreneurs, which is why we started the Artpreneur Platform. This new program is designed to help artists in all aspects of building their art brand. It supports artists and creative entrepreneurs in their effort to build, launch, grow and monetize their creative brand.
Through the Artpreneur Platform, we have a developed a blueprint for managing and developing your career as an artist or creative entrepreneur, whether you are a painter, photographer, sculptor, musician, filmmaker or involved in another creative endeavor.
Join Artpreneur, and let us help you follow your heart, and realize your dreams to become the artist you want to be.